Aspen Lane

I’m the founder and Chief Product Designer of Aspen Lane, a gift and lifestyle brand I started in 2014 with a handful of cheeky towels and drinkware in my tiny Etsy shop. What began as a side hustle quickly turned wholesale—by January, I was driving to Dallas Market Center to show my first collection.

Fast forward 11 years, two kiddos, two storefronts, three dogs, and a whole lot of growth, Aspen Lane is now carried in over 1,400 gift shops across the country.

From the beginning, my mission has been to create colorful, feel-good gifts you’d give your best friend, your mom, your kid’s teacher, or your favorite coworker. I still get the same thrill I did in the early days—dreaming up new products that make people laugh, feel seen, and smile.